Tata Curvv EV Launched at Rs 17.49 lakh!
Tata Motors has unveiled its fifth all-electric vehicle, the much-anticipated Curvv EV, in India. With introductory prices ranging from Rs 17.49 lakh to Rs 21.99 lakh, the Tata Curvv EV is set to compete directly with the MG ZS EV, priced between Rs 18.98 lakh and Rs 25.44 lakh. This new electric SUV promises impressive features, performance, and sustainability.
Tata Curvv EV Pricing and Variants
The Tata Curvv EV is available in several variants, each offering distinct features and battery options. Here are the detailed prices for each variant:
| Variant | Medium Range (Rs, lakh) | Long Range (Rs, lakh) |
|---|---|---|
| Creative | 17.49 | – |
| Accomplished | 18.49 | 19.25 |
| Accomplished+ | 19.29 | 19.99 |
| Empowered+ | – | 21.25 |
| Empowered+ A | – | 21.99 |
Battery Options and Performance
The Curvv EV comes with two battery pack options: a 40.5kWh unit and a 55kWh unit. These options provide different driving ranges and are available across various variants.
- 40.5kWh Battery Pack: Available in Creative, Accomplished, and Accomplished+ variants, offering a MIDC range of 502km.
- 55kWh Battery Pack: Available in Accomplished, Accomplished+, Empowered+, and Empowered+ A variants, offering a MIDC range of 585km.
Tata claims that the C75 standard of testing—closer to real-world conditions—shows the long-range model achieving 400-425km on a single charge, while the 40.5kWh variant reaches 330-350km.
All variants are powered by a 167hp electric motor mounted on the front axle, allowing the Curvv EV to accelerate from 0-100kph in 8.6 seconds and reach a top speed of 160kph. The battery can be charged up to 150km worth of range in just 15 minutes and from 10-80 percent in 40 minutes using a 70kW charger.
Interior Features and Technology
The Curvv EV’s interior is designed to be both functional and luxurious, featuring a white and grey dual-tone color scheme that sets it apart from its ICE counterpart. The layout includes:
- A 12.3-inch floating infotainment touchscreen at the center.
- A touch-based climate control panel below the infotainment unit.
- Trapezoidal AC vents.
- A four-spoke steering wheel with paddle shifters for adjusting regen modes.
- A 10.25-inch digital instrument cluster with navigation for top-spec models.
- A center console with a rotary drive selector, a gear lever, and a wireless charging pad.
- Frunk and 500 liters of boot space.
Comfort and Convenience
Top-spec variants offer a range of premium features including:
- Leatherette upholstery.
- Ventilated six-way adjustable front seats.
- Two-step rear seat recline function.
- Cooled glove box.
- Front and rear 45W Type-C charging ports.
- Connected car tech via the Arcade.ev app suite.
- Panoramic sunroof.
- Powered tailgate with gesture control.
- A 320W 9-speaker JBL sound system.
Safety Features
Safety is a priority for Tata Motors, and the Curvv EV comes equipped with numerous safety features:
- Six airbags.
- Electronic parking brake with auto hold function.
- Hill-start and descent assist.
- ESP (Electronic Stability Program).
- Driver drowsiness alert system.
- Blind spot monitor.
- Level 2 ADAS features.
- A sound alert system up to speeds of 20kph to warn pedestrians.
Exterior Design
The Curvv EV and its ICE counterparts share similar design elements, with some distinctions:
- A closed-off grille on the all-electric version.
- A nose-mounted charger that closes automatically once the EV starts.
- A lower bumper area with vertical styling elements.
- 18-inch alloy wheels with an aero-optimized design.
- LED lights front and rear, featuring a welcome signature.
Tata has also introduced an official line of accessories called Tata.ev Originals, allowing buyers to personalize both the exterior and interior of the Curvv EV.
Competitors
Currently, the Curvv EV’s main competitor is the MG ZS EV. However, its price range also overlaps with other electric SUVs like:
- Tata Nexon EV (Rs 14.49-19.49 lakh).
- Mahindra XUV400 (Rs 15.49-17.69 lakh).
- BYD Atto 3 (Rs 24.99-33.99 lakh).
Conclusion
The launch of the Tata Curvv EV marks a significant milestone in the evolution of electric mobility in India. With competitive pricing, impressive range, and a host of premium features, the Curvv EV is set to make a strong impact in the electric SUV market. As Tata Motors continues to innovate and expand its electric vehicle portfolio, the Curvv EV stands as a testament to the company’s commitment to sustainable and advanced mobility solutions.
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